Friday 27 May 2016

Braun Series 7 790cc-4 Electric Foil Shaver - Good for Some - A Step Back for Most

As a longtime user of Braun shavers (20 years), each model was a significant and welcome improvement over the last. Until now.

Previous models shaved so well that my wife thought I used a blade. For the 3 months I tried this model, I used my 4-year old 6000 series to clean up everything this expensive shaver missed. People commented on my 'one day' stubble the same day I shaved with this razor. For shaving quality, this model was a visible step down from earlier Brauns.

Although quieter than other models, there's no audible confirmation of clipped beard hairs as they're cut, so it's harder to brush over an area and hear whether you got additional hairs you'd missed before.

There are improvements such as the trimmer that folds nicely away into a stylish and rubber-accented grip. It also has a clean silver look with a nice blue LED accent. Although the base is too busy-looking for my tastes, it's shaped well and looks sturdy for being made of plastic. You honestly couldn't buy a better-looking shaver.

But for a close shave, this is a huge step back for Braun. Although their new shave head does a great job of retaining clippings and catching those pesky hairs that lay flat against your skin, the overall shave is far inferior to previous models. Worse, the entire line of Braun shavers including the 3 and 5 series all use a variation of this inferior shave head as well. As a result, I've turned to discontinued Braun shavers (6000 and 8000 series) and grudgingly turned in my longtime Braun fan-boy status for a move to Panasonic.

PROS:
For those with soft beards, this may work well
Gets hairs pressed flat against your skin very well
Attractive and accurate charging level display
Retains shavings better than earlier models (fewer flecks fall out)
Quieter shaver (not as noisy) than others

CONS:
Pop out trimmer isn't as wide as previous models
Trimmer has odd angle (hard to see where you're trimming)
Shaver looks ergonomic, but is hard to hold firmly in hand
Shave head becomes unbearably hot after 10 minutes of use
Unnecessary cleaning solution
Travel case holds shaver only, not charging cord
Charging cord is bulky (huge head on outlet side)
With cleaning base, takes up a lot of space on countertop

Braun provides a 90-day guarantee if you don't like the shaver. So, if you're on the fence, give it a try. NOV 2010 UPDATE - This has now been reduced to a 60-day guarantee by Braun.

If you don't like it and choose to return it, get ready to walk the gauntlet and wait a long time for your refund. The Braun web site makes it nearly impossible to find the return location (keep the form that comes with your shaver for these details - which may be outdated and refer to the 90-day risk free period which is now only 60 days). Braun requires 8-12 weeks to even notify you (by mail) that they received your shaver and then even longer to cut a refund check. Their refund center has a looping phone tree that suggests you can check the status of your return but endlessly loops to a recording of the location to mail your shaver instead. Obviously keep your receipt. Also send your return with a Delivery Confirmation to preserve your costly investment.

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